Start free. Scale as you grow. Performance support without full-time staffing costs.
Free
Full programming software (i.e. TeamBuildr but better)
£0
forever free
Coach
Number of players
Up to 25 players
£99/month
CURVA Coach vs hiring an S&C coach and building programmes manually in programming software.
| CURVA Coach | S&C Coach + programming software | |
|---|---|---|
| Annual cost | From £999/yr | £30,000+/yr |
| Plans written per week | Instant | ~5 hours |
| Personalisation | Individual to each player | Written per position |
CURVA Coach starts from £999/year. For context: hiring a full-time strength and conditioning coach typically costs £30,000+ annually. CURVA gives your programme the operational capacity of an S&C department for a fraction of a single hire's cost — without replacing the coaches you already have.
CURVA Coach plans start from £99/month or £999/year for up to 25 players. Pricing scales with squad size — 25–75 players is £149/month (£1,500/year), and 75+ players is £299/month (£3,000/year). Nutrition coaching can be added to any tier.
Yes. CURVA is designed for any programme that wants to deliver structured S&C support without full-time staffing costs — including schools, colleges, and universities.
Yes. For elite programmes that already have S&C staff, CURVA multiplies their capacity — allowing a single practitioner to support more athletes individually than manual programming allows.
No — CURVA is designed to augment coaches, not replace them. Where teams have S&C staff, CURVA gives them the capacity to support more athletes individually. Where teams don't, CURVA gives coaching staff the tools to deliver structured S&C programming.
Yes — CURVA's full programming software is free for coaches and teams, with no credit card required. CURVA Coach (AI automation) and nutrition coaching are paid upgrades.
Nutrition coaching gives your athletes personalised meal guidance, recovery nutrition protocols, and match-day nutrition planning — all delivered through the CURVA platform.
No long-term contracts. Free onboarding support.